Pages

Tuesday, June 11, 2019

Congress Wants to Help Broker a Better Tech Deal for Big Media

By Elizabeth Nolan Brown - June 11, 2019 at 09:50AM

Congress wants to help broker better tech deal for Big Media. Today, members of the U.S. House of Representatives will "be hearing multiple pitches for a bill called the Journalism and Preservation Act," pushed by "lobbyists for the newspaper industry," CNN Business reports.

Politicians may have a historically rocky relationship with traditional press, but at least they can control it somewhat, especially through soft means like bullying reporters over bad takes or promising access in exchange for "fair" coverage. Online platforms are a whole different beast, and one that leaves neither establishment journalists nor political authorities with room to hide from the masses, nor protection from anyone with a phone reporting on their antics. It's no wonder that—the president's bluster about Fake News asidewe're seeing a growing alliance between Washington and the news industry when it comes to technology policy and punishment.

The media bill (H.R. 2054) being hashed out today may not be so bad in itself. It "would provide newspapers and online publishers with a four-year antitrust exemption, allowing them to band together in negotiations with online platforms," writes CNN's Brian Stelter.

But the people pushing it sound scarily like all they really want is crony corporatist solutions to competition from digital technology and the masses. They want to be able to force all sorts of online intermediaries and web platforms to conduct business on terms that are favorable to certain big publications.

David Chavern, CEO of the News Media Alliance, told CNN that if publishers could come together to negotiate, they could pressure platforms with regard to not just economic arrangements between press and tech companies but also sharing their customer data, their algorithms (or as Chavern calls them, "secret rules that change on a moment's notice"), and control over which publications they promote. Hmm…

Do we really want both tech platforms and all sorts of media outlets to be able to access our data? Why should The New York Times or CNN get a say in what social media companies promote on their own platforms? Or to peek at the private intellectual property and business practices of these companies? And how in the world does that help anyone but, well, Big Media?

No matter how many news outlets band together, they're not going to find a way to stop a lot of advertisers from choosing social platforms and search engines (one of the big things harming traditional media right now). Nor are they likely to succeed finding some way to force platforms like Google News to pay publishers for links (why oh why would a platform pay you to promote your product?).

When giving details, these groups show a fundamental misunderstanding or dishonesty about how online monetization works.

In any event, House members are expected to discuss the bill at a hearing today titled "Online Platforms and Market Power, Part 1: The Free and Diverse Press." It starts at 2 p.m.

In the meantime, check out Nick Gillespie on the question: "Are Google and YouTube evil?" and read Andrea O'Sullivan on what antitrust actions against them would mean.


FREE MINDS

Good news:


FREE MARKETS

187 companies sign on to letter against abortion laws. Big companies from H&M to Slack to Ben & Jerry's ice cream are critiquing abortion bans passed in some states recently. From Business Insider:

Banks, tech firms, media companies, and fashion brands jointly signed a full-page ad in The New York Times, published Monday, that said: "Equality in the workplace is one of the most important business issues of our time." Signatories on the open letter — titled "Don't Ban Equality" — included Bloomberg, Ben & Jerry's, Postmates, H&M, Yelp, Atlantic Records & Warner Media Group, Tinder, and Slack.

"Restricting access to comprehensive reproductive care, including abortion, threatens the health, independence and economic stability of our employees and customers," the companies said in the letter, adding they employ more than 108,000 workers.

"Simply put, it goes against our values and is bad for business," they said. "It impairs our ability to build diverse and inclusive workforce pipelines, recruit top talent across the states, and protect the well-being of all the people who keep our businesses thriving day in and out."


QUICK HITS

  • U.S. Customs and Border Protection's facial recognition database has already been breached.
  • Are you ready for "fully automated luxury communism"?
  • "What's happening is that the broader national context is changing, not that the cannabis laws didn't have this initial protective effect" against opioid overdoses, Johns Hopkins professor Brendan Saloner told the Wall Street Journal.
  • A case involving the Obamacare contraception mandate and Notre Dame University health coverage goes to federal court today.
  • Making grifting simple again? "Trump-era grifting is unique in its shamelessness," but Mitch "McConnell and his wife harken back to a simpler (and more enduring) time," quips The Bulwark, reporting on the latest scandal involving Transportation Secretary Elaine Chao.
  • Target is expanding paid leave to all employees, regardless of whether they work full- or part-time.

from Reason Magazine Articles
via IFTTT